Get Serious About Blogging

Posted Leave a commentPosted in blog, Business, Writing

Recently, Pinterest and Instagram have gotten all the press, as businesses frantically race to establish a foothold on what may be the next super–site. But that doesn’t mean they’re the most useful social media tools for all companies. Sure, some companies shine on those photo-based networks. However, for companies and people that aim to be recognized for their ideas, the clearest — yet most underrated — path is through blogging. It seems like blogging has not been talked about in years; still it’s considerably more essential than ever, as some companies recognize. Indeed, if you want to shape public opinion, you need to be the one developing the narrative. An amazing study by Yahoo!showed that only 20,000 Twitter users (a mere 0.05% of the user base at the time) produce 50% of all tweets consumed. A small number of “elite users” set the conversational tenor, just as in the overall […]

If You Want People To Read What You Write

Posted Leave a commentPosted in blog, Business, Creative Writing, Writing

Whether you know it or not, when you write an e-mail, you are designing. And good design gives you an edge. How big of an edge? It’s the difference between getting read or getting ignored. You don’t have to understand Photoshop or other design software to be able to write clean business communications. You just have to develop an attention for the difference between visual order and visual distractions. Since you are probably like me and don’t have time to take a design course, here are some basic rules: Ask yourself: Does this writing have a sense of structure, or is looking at it painful? Shorten your writing. Get to the point and be respectful of your audience‘s time. Tidy up messes. Even if you did not make the mess, your recipient will thank you.  If you’re sending someone a thread but only one sentence of it is important, remove the unnecessary […]

When your spouse wants to leave you because of your poor writing

Posted Leave a commentPosted in Business, Creative Writing, Writing

I am often asked why I started editorr and how I came up with the idea. The answer is quite simple. I saw a problem that needed to be solved and I solved it. Easy, right? It started with my co-founder, Boris. He is one of the smartest and nicest guys whom I have ever met. Boris was born in Russia, and English is not his first language. He had recently spent several years in Singapore working at a high-level tech job. He was in charge of a very large team that consisted of some of the most intelligent people in his industry. He explained to me how he realized that most of his co-workers, especially those who are first-generation Americans, couldn’t write. We are talking about senior level executives here. Sure, they had admin assistants and departments to help them with documentation and technical writing… but that just wasn’t enough. While English is the language of business, he often found it tedious at best and impossible […]

How To Jerk-Proof You Emails

Posted Leave a commentPosted in Business, Email, Writing

Maybe you are in a hurry. Maybe you are trying to be funny. Maybe you are having a bad day. But none of these things matter to the person on the receiving end of your messages. When communicating through email,people can’t hear you or see your face. Therefore, you have to be extremely careful with how you word things. I try to always keep a smile on my face whenever I draft emails (especially when I am angry). Still, sometimes that doesn’t cut it, and I have to be reminded of some common email etiquette rules. Case in point, here’s an email I sent recently in response to something I’d received: “I don’t know what you are talking about. I am not an accountant.” Now that I read it, I’m having a good laugh. I simply cannot believe I wrote it that way. At the time, I didn’t mean anything bad by it. I wasn’t trying to be disrespectful. I was just trying to explain that I was confused by the email since I am not an accountant. But that’s not […]

Creating an Effective Thesis Statement

Posted Leave a commentPosted in Creative Writing, Writing

The thesis statement seems to be the most challenging sentence in any essay or research paper for my students to create. They don’t know whether to write it first—before the rest of their paper—or at the end. I tell them something they don’t want to hear: both.   When you start writing, you should have a pretty good idea of the angle you want your paper to take. However, your thesis statement may change as you write and research your subject. Depending on how much you change your mind about the topic, your thesis may change a little or a lot.     The thesis statement gives meaning to every other sentence in your essay. It presents your paper’s topic and controlling idea. It is the road map to the rest of your paper, and all roads should lead back to your thesis statement. Your thesis is located in your introduction paragraph and the remainder of your paper (and topic sentences) should support your thesis statement. If part of […]